Rold Gold has made an exciting announcement, unveiling four tantalizing new flavors of its popular Pretzel Twists. The brand is now offering Dill Pickle, Doritos Cool Ranch, Flamin’ Hot Honey Mustard, and Garlic Parmesan, further enhancing its lineup of snack options.
As a proud member of the PepsiCo and FritoLay family, Rold Gold has been delighting pretzel fans since its inception in 1917, founded by Lorraine Schumaker. The brand is renowned for its pretzels, including unique shapes like football and heart designs, and is consistently looking to innovate with fresh flavors.
Introducing Rold Gold’s Flavorful Expansions
The latest introduction features four distinctive flavors that reflect trends in snack preferences. Two of these flavors are inspired by other beloved products from the FritoLay portfolio.
The Cool Ranch Pretzel Twists bring the classic flavor of Doritos to the pretzel aisle. These oven-baked twists are noted for their tanginess and a touch of spice, creating a delectable flavor experience. According to their official description:
“Zesty meets crunchy with Doritos® Cool Ranch® Twists. You’ll love this take on our iconic, oven-baked pretzels. Try Rold Gold® Selects® out now!”
Next up in the lineup is the Flamin’ Hot Honey Mustard flavor, inspired by fan-favorites from Doritos, Cheetos, and Fritos. This combination features the sweetness of honey and a robust mustard zest, providing a unique flavor fusion. Their description captures this perfectly:
“Flamin’ Hot® joins forces with honey mustard pretzels for a unique combination that offers a delightful balance of sweet and savory, with just enough heat to create a delicious fusion with a kick! Try Rold Gold® Selects® Flamin’ Hot®Honey Mustard!”
Additionally, the brand presents Dill Pickle and the ever-popular Garlic Parmesan flavors. The Dill Pickle variety is designed for those who enjoy a bold, tangy crunch. Its description states:
“Dill pickle lovers and pretzel lovers, unite! Our Dill Pickle Flavored Twists are a delectable blend of bold, tangy, and crunchy flavors that are sure to delight your taste buds. Try Rold Gold® Selects® out now!”
Meanwhile, the Garlic Parmesan option promises an explosion of flavor with a harmony of garlic and Parmesan cheese. The product description highlights this well:
“Garlic. Parmesan. Pretzels. Three words, so much flavor. Seasoned with a balanced blend of Parmesan cheese and garlic, these pretzel twists will become your go-to snack for any occasion. Try Rold Gold® Selects® out now!”
While some of these flavors have been trialed at Kroger locations since last year, FritoLay has officially rolled out all four flavors nationwide, making them widely accessible across the United States. Moreover, as reported by All Recipes, additional innovative flavors may be on the horizon later this year.
FritoLay Expands Flavor Profiles Across Brands
In related news, FritoLay’s flagship brand, Lay’s, has unveiled a new addition to its Poppables lineup—Sweet Potato. This flavor offers a delightful sweet and salty balance, enhancing the fluffy, crispy texture introduced in 2017.
Additonally, Cheetos has introduced a Flamin’ Hot Dill Pickle flavor that combines their signature fiery spice with a tangy pickle taste, further diversifying their product offerings.
With these exciting new releases from Lay’s, Cheetos, and Rold Gold, FritoLay continues to engage its fan base by broadening its snack variety. Shoppers can find all these new flavors at major retail outlets across the United States.