In a delightful homage to St. Patrick’s Day, Panera Bread, the well-loved American restaurant chain celebrated for its artisanal pastries and fresh baked goods, has unveiled its latest creation: the Pot of Gold. Announced in a press release on March 11, 2025, this quirky new addition is touted as the first-ever green bread bowl served at the restaurant.
The Pot of Gold transforms Panera’s traditional bread bowl into a festive green delight, brimming with their famous Mac & Cheese. This limited-time offering will only be available on March 16 and 17, 2025, and can be found at select locations throughout the United States.
Discover the Pot of Gold
Crafted to spread cheer for the St. Patrick’s Day celebrations, the Pot of Gold is a vibrant green bread bowl that generously holds the chain’s signature Mac & Cheese. As a treat, this offering brings a unique twist to the traditional sourdough bowl. To better understand its nutritional content, guests are encouraged to consult Panera’s website for precise information.
Comments from Panera’s Chief Marketing Officer, Mark Shambura, emphasize the spirit of the launch:
“This St. Patrick’s Day, we’re serving up a little luck and a lot of comfort with our very own Pot of Gold.”
Availability of the Pot of Gold

This year, Panera is paving the way for good luck with its special seasonal item. The Pot of Gold will be accessible for just two days—March 16 and March 17, 2025—in four major U.S. cities. Each participating Panera location will feature the iconic Sourdough Bread Bowl reimagined in festive green.
However, customers should act fast! Due to the limited nature of this promotion, each café will offer only 10 bowls per day.
How to Obtain Your Pot of Gold
To enjoy the Pot of Gold, customers can visit participating cafes or place an order via the Panera website or app. Since this offering is available on a first-come, first-served basis, prompt ordering is highly recommended. Additionally, each individual can receive only one bowl, and custom modifications are not allowed.
Non-Participating Location Offerings
If you’re located in an area that isn’t offering the Pot of Gold, there’s still a chance to partake in the festivities! Panera is hosting a Pot of Gold Sweepstakes, providing participants an opportunity to win free Mac & Cheese for an entire year.
Entrants can join the sweepstakes by texting the word ‘LUCKY’ to 31261 between March 16 and March 21, 2025. This promotion is open to residents aged 18 years or older across 48 U.S. states and Washington, D.C., allowing one entry per person.
For complete details and rules regarding the sweepstakes, please visit the official Panera Bread website at www.panerabread.com.
Special Perks for MyPanera Members
To further celebrate St. Patrick’s Day, MyPanera members can indulge in a special promotion on March 16 and March 17, receiving a $2 discount on any size of Mac & Cheese. This offer extends to all varieties, including cups, bowls, and bread bowls, as well as group servings and items from the kids’ menu.
It’s important to note that this discount is exclusive to MyPanera members, and must be applied at checkout. Any modification charges will not be included in the discount.
Don’t miss this chance to get lucky this season with the Pot of Gold and embrace the St. Patrick’s Day spirit!