KQ Entertainment and AEG Presents Forge a New Era for ATEEZ
In an exciting development for fans of K-Pop, KQ Entertainment has announced a multi-year strategic partnership with AEG Presents, aimed at amplifying the global touring capabilities of their flagship group, ATEEZ. This announcement was made public on Wednesday morning and marks a significant milestone for both companies.
AEG Takes the Helm of ATEEZ’s Touring Operations
Through this partnership, AEG Presents will manage all touring activities for ATEEZ around the globe. The collaboration is a continuation of their work together during ATEEZ’s recent North American leg of the world tour, Towards The Light: Will To Power. This successful leg included sold-out performances at major venues such as L.A.’s BMO Stadium, Globe Life Field in Texas, and Citi Field in New York. According to their press release, the North American segment brought together over 200,000 fans.
ATEEZ: Pioneers in the K-Pop Scene
Over the past year, ATEEZ has made remarkable strides in the music industry. They became the first K-Pop boy group to perform at the prestigious Coachella festival and recently celebrated their second No. 1 hit with the release of Golden Hour: Part 2. Known for their catchy single “Ice on My Teeth,” the group also successfully concluded their European tour, and on Monday, they were honored with the iHeartRadio Music Award for K-Pop Artist of the Year. Moreover, member Seonghwa made headlines by debuting on the runway during Isabel Marant’s Paris Fashion Week show.
The Rising Star of KQ Entertainment
As KQ Entertainment’s first idol group, ATEEZ remains the label’s most prominent act. In addition, the label has signed other emerging talents like boy group xikers and producers Eden and Maddox. ATEEZ expanded their international presence by signing with RCA Records in the U.S. back in 2019.
A Proud Moment for ATEEZ
The success of ATEEZ not only reflects their immense talent but also the growth of KQ Entertainment. In a previous interview with The Hollywood Reporter, member Yunho expressed his pride in the evolution of their label. He stated, “It makes me so proud to see that KQ itself has grown. To know that we have contributed to that growth … it makes me so honored.”
With this new strategic partnership, fans worldwide can anticipate even greater performances and memorable moments from ATEEZ, as KQ Entertainment and AEG Presents join forces to elevate the experience of K-Pop concerts.