Darren “IShowSpeed”Celebrates New Milestone with Dick’s Sporting Goods Ad
Renowned YouTube streamer Darren “IShowSpeed”has achieved another remarkable milestone in his content creation journey. He made headlines by appearing in a commercial for Dick’s Sporting Goods alongside a roster of iconic athletes, including Kevin Durant, Tom Brady, Sunisa Lee, and Travis Hunter. The minute-long advertisement was shared on his social media platforms on March 20, 2025, showcasing his growing influence in the mainstream sports landscape.
Boasting an impressive following of over 36 million subscribers on YouTube, IShowSpeed has successfully bridged the gap between streaming and traditional sports. His engaging sports-related content recently caught the eye of soccer legend Thierry Henry, who invited him to the CBS show UCL Today earlier this month. During his appearance, the YouTuber delighted audiences by executing one of his signature backflips from atop the desk.
Insight into the Dick’s Sporting Goods Commercial
The commercial features IShowSpeed prominently, where he interacts with each of the sports icons who demonstrate various products from the brand. Starting with NBA superstar Kevin Durant and NFL great Tom Brady, the ad progresses to showcase Olympic gymnast Sunisa Lee, who earned a Bronze medal at the 2024 Olympics, and the Heisman Trophy-winning Travis Hunter from the Colorado Buffaloes. IShowSpeed’s notable backflip is a key highlight that adds to the energetic atmosphere of the ad.
Fans expressed their excitement on social media, celebrating IShowSpeed’s appearance. One enthusiastic follower likened his commercial role to a “crazy side quest,”while another declared his presence in the ad as “legendary.”
“They got you doing crazy side quests now,”remarked an X user.
“Speed’s run truly is legendary,”praised another fan.
IShowSpeed and Kevin Durant: A Shared History
This collaboration is particularly significant as IShowSpeed and Kevin Durant share a unique history. They first met during a guest appearance on Logan Paul’s Impaulsive Podcast in July 2024, where they played a lighthearted game of Horse on the court. A memorable moment occurred when IShowSpeed tried to convince Durant to perform Cristiano Ronaldo’s famous SUI celebration, which quickly went viral as part of his video content.
In a reflective moment at the end of their video, IShowSpeed expressed his admiration for Durant, revealing how he grew up wearing shoes inspired by the NBA star. This recent commercial marks a significant evolution in his journey, highlighting the bond he shares not only with Durant but also with other legendary athletes including Tom Brady.
For further insights and visuals regarding this collaboration, check out this source.