Sour Punch, a well-known name in the candy industry, made headlines by officially releasing its Maple Bacon flavored Sour Punch Bites on April 1, 2025. This launch coincides with April Fool’s Day, a day when brands often pull clever pranks on their audiences. Sour Punch has a long-standing tradition of entertaining fans with playful and unexpected flavors.
Initially perceived as an elaborate prank, the Maple Bacon Bites now represent a unique new entry in Sour Punch’s product lineup. Here’s everything you need to know about this whimsical creation inspired by the spirit of April Fool’s Day.
Maple Bacon Bites: From Joke to Delicious Reality
Price: $3.49
Packaging Size: 5-ounce bag
These innovative Maple Bacon Bites are a unique fusion of savory bacon flavor with a sweet maple twist and a tangy sour finish. The combination of sweet, savory, and tart flavors makes them an exciting treat for candy lovers.
Kyle Stout, Senior Product & Innovation Manager at Sour Punch, highlighted the brand’s playful approach in a press release on April 1, 2025, stating:
“With the April Fool’s Day success of the Pickle Roulette in 2023, we wanted to create a product that had fans questioning once again if it was real. Bacon has been on trend in other food categories, and we thought it would be fun to bring it to sour candy. The flavor was designed to have a subtle bacon taste while delivering a nice maple flavor to offset the bacon.”
This Kosher-certified candy is a memorable addition to Sour Punch’s renowned sweet-and-sour offerings. Additionally, Kristi Shafer, the Vice President of Marketing, remarked on the distinctive flavor pairing:
“Sometimes all it takes is pairing two unlikely flavors that create something special.”
Offered for a limited time, the Maple Bacon Bites are exclusively available for purchase on the American Licorice Company’s official online store.
A Sweet Tradition of Playful Pranks
Sour Punch has a delightful history of utilizing April Fool’s Day to unveil quirky and surprising candy flavors that keep their fans on their toes. Recent memorable moments include:
- 2022: A playful teaser for Sour Cream & Onion Flavored Bites, which, although not officially launched, generated significant buzz among supporters.
- 2023: The debut of Pickle Roulette Straws introduced a range of flavors including Green Apple, Lemon Lime, and Watermelon, with the unexpected Pickle flavor hidden in greens, challenging fans to “taste to test your odds.”These limited-edition straws sold out within 48 hours.
- 2024: Following the trends, the Pickle Roulette Bites were introduced, featuring pickle-flavored candies mixed among other varieties.
Discovering Sour Punch
As a product of the American Licorice Company, Sour Punch has been a pioneer in the sour candy sector since its inception in 1990, initially introducing its signature flavored straws. Over the years, the brand has expanded to include a variety of products such as Bites, Bits, Ropes, Twists, and Gummies, all with the same iconic sour-sweet coating. With the introduction of Maple Bacon Bites, Sour Punch continues to explore innovative flavor combinations, appealing to those eager to experience the delightful interplay of sweet, savory, and sour flavors.