On February 21, the website for BLACKPINK’s Jisoo’s personal label, BLISSOO, was opened.
According to the website, BLISSOO “houses the alluring artist Jisoo in a special place like a gift box containing Jisoo’s absolute happiness” , while Jisoo “wants to give happiness and joy to her fans with diverse appearances and endless charms” .
“We hope that every moment you spend with Jisoo at BLISSOO will be a special and meaningful experience” , the label also wrote.
The opening of BLISSOO has confirmed previous rumors that Jisoo will set up a personal label for individual activities. However, whether or not BLISSOO is associated with Jisoo’s older brother’s company, Biomom, remains to be confirmed.
On the other hand, Jisoo is the 3rd member of BLACKPINK to open a personal label. It is known that Jennie has established ODD ATELIER, while Lisa announced her own company LLOUD.
So far, Rosé is the only member that have yet to announced her current agency for individual schedules.
Source: X