Imane Anys, widely recognized by her online alias “Pokimane,”has carved a niche for herself in the world of streaming, particularly on Twitch. With a focus on live gaming content and engaging IRL blogs, Pokimane captivates her audience through popular titles such as Fortnite and League of Legends. Originally hailing from Morocco, she relocated to Canada with her family and launched her Twitch channel in June 2013, with her inaugural live stream taking place in 2016.
Pokimane’s Financial Success
As reported by Celebrity Net Worth, Pokimane boasts an impressive net worth of approximately $6 million. Her rise to fame can be attributed to her engaging personality and adept gaming skills, which made her one of the standout streamers during the height of Fortnite’s popularity from 2017 to 2018. Collaborations with high-profile creators, including Ninja and Myth, significantly enhanced her reach and visibility within the gaming community.
The Myna Snacks Controversy
In 2023, Pokimane ventured into entrepreneurship with the launch of Myna Snacks, partnering with industry veteran Darcey Macken to introduce Midnight Mini Cookies. However, the high price point of $28 for a four-pack sparked considerable backlash among fans. In response to criticism, she made a controversial remark that fueled further discussion:
“When people are like ‘oh my god $28 for cookies’. It’s four bags, that’s $7 per bag. I know, I know math is hard when you’re an idiot. But, if you’re a broke boy just say so.”
This statement drew intense scrutiny, prompting Pokimane to later apologize. She clarified that her intent was humor, acknowledging the possibility that her comment may have been perceived as insensitive.
A Journey Through Streaming
Pokimane has emerged as a prominent figure among female streamers, diversifying her content to include not only gaming but also IRL vlogs, Just Chatting, ASMR, and collaborative projects. Her main YouTube channel boasts over 6.6 million subscribers, while her Twitch profile has attracted an impressive following of 9.37 million users. With a remarkable total of 91.4 million hours of watch time, her stream averages around 13,446 viewers per session, peaking at 138,482 viewers during busy moments.
In 2020, she solidified her presence by signing a multi-year contract with Twitch but opted to resign in 2022. Throughout her career, she has received several accolades, including the Shorty Award for “Best Twitch Streamer of the Year”in 2017 and the Legacy Award at The Streamer Awards in 2022. Furthermore, she was recognized in the 2021 Forbes 30 Under 30 list as a featured honoree in the Gamers category.
Community Engagement and Creative Ventures
Pokimane’s impact extends beyond gaming; she is also celebrated for her engaging cosplays, regularly sharing her creative endeavors on platforms such as X and Instagram. Her versatility was showcased in her cameo within the film Free Guy released in August 2021, as well as in Bella Poarch’s music video for the song “Inferno.”
With her magnetic personality and dedication to fostering a sense of community, Imane Anys stands out as one of the most followed female streamers on Twitch. Her commitment to connecting personally with her audience continues to drive her success in the streaming landscape.