Juan Franco, an alum of Married at First Sight, is once again the center of attention—not for any romantic misadventures, but for his controversial new merchandise line. Following his attempt to leverage his reality TV fame, accusations have arisen regarding inflated five-star reviews for products yet to be released. In true reality TV style, Juan addressed the situation with a mix of sarcasm and defiance during an Instagram interview, urging critics to “lighten up.”
This has sparked a debate among fans: Is Juan merely another reality star peddling dubious products, or does he have a different story? While some fans view his merchandise line as harmless fun, others accuse him of deceiving potential customers. Regardless of public perception, Juan’s latest venture has undoubtedly thrust him back into the limelight, albeit for questionable reasons.
Has Juan Transitioned from Reality Star to Merchandise Mogul?
Juan’s Entrepreneurial Risk

Since his appearance on Married at First Sight, Juan has focused on transforming his reality TV fame into a profitable venture. Originally, he and his ex-wife, Karla Juarez, planned to launch a clothing brand named Juancho’s Ponchos, teased during the “Where Are They Now?”special. However, following the dissolution of their partnership, he continued independently, creating his website, From Runway to Reality TV: The Juan Franco Experience, which features MAFS-themed products such as stickers, notebooks, and booking options for personal appearances.
However, controversy erupted when fans began noticing five-star reviews for ponchos that hadn’t even been released. Social media critiques flooded in, forcing Juan to address the backlash on Instagram, where he maintained that the platform was intended to be fun and that half of the profits would be donated to charity. While skepticism remains among some consumers, it’s undeniable that the so-called “Poncho-Gate”scandal has kept Juan in the public eye, reinforcing his persona as a reality TV figure adept at generating buzz.
Poncho-Gate: MAFS Fans Challenge Fake Reviews
Fake Reviews or Just Reality TV Antics?
Just days after his website debuted, observant fans uncovered dubious five-star reviews for ponchos that weren’t available. The Instagram account @mafsfan swiftly raised alarms about these suspicious ratings, igniting discussions about Juan‘s reliability as a businessman. While some interpreted the situation as a playful marketing gimmick, others criticized him for potentially misleading buyers.
In an Instagram response, Juan categorized the backlash as “sad,”stating that critics were seeking drama. He reiterated that the website was intended for enjoyment, highlighting that 50% of profits would go to charity while the remainder would support Karla. Adding a layer of humor to the reviews, some featured tongue-in-cheek comments reflecting his MAFS experience, like, “Love the bag; just wish it could also hold my questionable life choices”(via From Runway to Reality TV).
Love, Lawsuits, and New Horizons for Juan?
Juan Franco: Reality Star, Influencer, or Comeback King?





Embracing the tumult of reality TV fame, Juan’s future remains shrouded in mystery. Many speculate that he is positioning himself as a full-time influencer, capitalizing on his MAFS notoriety to cultivate a personal brand. Others believe he may be preparing for another television appearance, whether on a potential spin-off of Married at First Sight or an entirely new reality series.
One thing is certain: Juan Franco knows how to stay relevant. Whether through ponchos, cheeky notebooks, or social media antics, he continues to stimulate conversation among fans. Whether loved or criticized, Juan is poised to maintain his presence in the limelight for the foreseeable future.
Married at First Sight is available for streaming on Prime Video.
Sources: Juan Franco/Instagram, From Runway to Reality TV: The Juan Franco Experience, @mafsfan/Instagram, Juan Franco/Instagram