Ghirardelli, a renowned American chocolatier known for its exceptional premium chocolate products, has announced an exciting new addition to its lineup aimed specifically at gluten-free consumers. Introducing the Gluten Free Double Chocolate Brownie Mix, the brand continues its commitment to enriching life’s moments with irresistible treats.
As a specialist in premium chocolate items—including squares, bars, and baking chips—Ghirardelli makes it possible for aficionados to experience the same indulgent brownie taste, now gluten-free, ensuring that everyone can enjoy this beloved dessert.
This new mix launches at an introductory price of $5.99 and can be found in major grocery chains such as Walmart, Kroger, and HEB, as well as other participating retailers across the country.
Ghirardelli’s Latest Offer: An In-Depth Look at the Gluten Free Double Chocolate Brownie Mix
On March 22, 2025, Ghirardelli unveiled its gluten-free offering on social media, capturing the attention of fans. An Instagram post stated:
“Deliciously rich, perfectly fudgy, and now…Gluten Free! New Ghirardelli Gluten Free Double Chocolate Brownie Mix means decadent brownies everybody gets to enjoy! Available at HEB, Meijer, Kroger and Walmart, with more retailers coming soon.”
David Dulyx, Vice President of Licensing and Professional Products Division at Ghirardelli, emphasized the anticipation surrounding this product, stating:
“This highly anticipated offering allows everyone to enjoy the rich chocolate goodness of Ghirardelli’s beloved Double Chocolate Brownie.”
“We’re delighted to bring the same cherished craftsmanship and decadent indulgence into the kitchens of all home bakers, regardless of dietary needs.”
This innovative brownie mix features a blend of semi-sweet and bittersweet chocolate chips, combined with a selection of cocoa powders and a hint of vanilla, crafting Ghirardelli’s signature flavor. The mix is packaged in an 18-ounce pouch, and when combined with butter, water, oil, and an egg, it yields rich, fudgy brownies that everyone can enjoy. Notably, it substitutes wheat flour with brown rice flour to ensure it’s gluten-free.
Pricing and Where to Buy
The Gluten Free Double Chocolate Brownie Mix has a starting price of $5.99 and is available in grocery stores nationwide, including Walmart, HEB, Meijer, and Kroger.
Exploring Ghirardelli’s Baking Product Range
In addition to their chocolate offerings, Ghirardelli also provides a variety of baking products perfect for dessert recipes. Their extensive collection includes premium chocolate chips, baking chocolate bars, chocolate syrups, and more.
The Ghirardelli website celebrates the versatility of its baking products, stating:
“From fudgy brownies to chewy chocolate chip cookies, and from classic chocolate cakes to gourmet creations like soufflés, tarts, and more, every chocolate dessert recipe begins with high-quality ingredients. Infuse rich chocolate flavor and pure joy into every bite of your creations with Ghirardelli baking chocolate products.”
Additionally, Ghirardelli offers a Premium All-in-One Baking Kit, available exclusively online for $34.95, which includes a bottle of Premium Caramel Sauce, unsweetened ground cocoa, semi-sweet chocolate baking bars, and semi-sweet chocolate chips, among other items.
About Ghirardelli Chocolate Company
Founded in 1852 by Italian chocolatier Domenico Ghirardelli, Ghirardelli Chocolate Company is one of the few U.S. companies that oversees the entire chocolate-making process, from bean to bar. Now part of the Swiss confectionery giant Lindt & Sprüngli, Ghirardelli continues to be synonymous with premium chocolate offerings, showcasing a diverse array of flavors, including dark, milk, white chocolate, and various fillings.