Exciting Collaboration: One Piece Joins Forces with Baskin Robbins
On March 24, 2025, Baskin Robbins, the beloved American ice cream brand, took to their official X account (@BR31_Icecream) to announce a thrilling collaboration with the world-renowned anime series, One Piece. This unique partnership will introduce new flavors to their menu, inspired by the whimsical and fantastical Devil Fruits from the series. Among these creations, it appears that Luffy’s iconic Devil Fruit may serve as the inspiration for the initial flavor.
This announcement is part of a broader trend of partnerships between Toei Animation’s lengthy anime series and various global brands. Just days prior, during the Anime Japan 2025 stage event, One Piece announced its collaboration with the German football club Borussia Dortmund. Other notable partnerships have included alliances with renowned brands such as LEGO and the NBA’s Los Angeles Lakers.
Details of the Partnership: Anticipation Builds for April 2025
On March 23, 2025, Baskin Robbins Japan shared an intriguing teaser featuring an image of Luffy’s Devil Fruit, also known as the Human-Human Fruit, which appears to be modeled after the character Nika. The tweet hinted that fans should remain patient as they awaited more information, stirring excitement among followers.
The following day, the anticipation turned into confirmation as Baskin Robbins officially announced the collaboration with One Piece. It’s worth noting that this limited-time offering will be exclusive to the Japanese market. Accompanying the announcement was a visual of an ice cream scoop in a vibrant purple shade reminiscent of Luffy’s Devil Fruit.

The social media post encouraged fans to engage by guessing the flavor inspired by the Devil Fruit. Additional details regarding this collaboration are set to be unveiled on March 25, 2025, with an official launch planned for April.
Meanwhile, another noteworthy collaboration revealed during Anime Japan 2025 involves Borussia Dortmund. This partnership will feature the club’s mascot alongside the celebrated Straw Hat Pirates character, Chopper, performing together, with a release date of March 30, 2025.
Fan Reactions: A Mixed Bag of Anticipation and Concerns
Fans have expressed a range of reactions to this collaboration. While many are excited about the potential publicity for their favorite series, some remain skeptical about the actual flavor outcomes. In the One Piece universe, it’s well-known that eating Devil Fruits results in unfavorable tastes, as noted by characters such as Kaku and Kalifa.
This leads to concerns that the ice cream flavors, if authentically tied to their source material, may not meet the high expectations of fans.
“This might be a problem then, they all taste horribly,”a fan said.
“The one who came up with the idea of ice cream with devil fruit flavors definitely didn’t read the manga or didn’t watch the anime,”another fan commented.
Conversely, others marvel at the rapid expansion of One Piece collaborations with global brands.
“NBA, football, and now ice cream — OP is actually taking over,”one fan remarked.
“Everytime I wake up, there’s another OP collab,”another noted.
Conclusion: Will the Ice Cream Live Up to the Hype?
The upcoming One Piece x Baskin Robbins collaboration holds great potential, particularly as fans eagerly await the unveiling of these devil fruit-inspired ice cream flavors. While uncertainty looms over their taste, the overall excitement surrounding the partnership should incentivize fans to remain optimistic as the launch date approaches.