Netflix Enters the Realm of Crisis PR Drama
In a significant move within the entertainment landscape, Netflix has secured the rights to a highly relevant drama centered around the world of crisis public relations. The project features Lizzy Caplan, renowned for her roles in “Fleishman Is in Trouble”and “Zero Day,”taking on the lead role.
This currently untitled series is a collaboration between A24, Vox Media Studios, and Halley Feiffer, known for her work on “American Horror Story: Delicate.”In a competitive bidding process, Netflix outmaneuvered several other platforms to bring this project to life and has officially initiated development. The series draws inspiration from a compelling profile in New York Magazine that highlights the career and insights of crisis communications expert Risa Heller. Heller’s firm has gained prominence for its high-profile clientele, including figures like Jeff Zucker, Anthony Weiner, and Jared Kushner.
Plot Overview
The narrative arc will revolve around Caplan’s character, positioned as New York’s foremost crisis PR expert. As she aids clients in managing life-altering scandals, the protagonist simultaneously strives to uphold her domestic life as a wife and mother, all while avoiding personal crises. This dynamic promises to deliver an intriguing mix of professional challenges and personal dilemmas.
Current Trends in Crisis Communication
The significance of crisis management in public relations has gained heightened visibility recently, especially in relation to ongoing issues involving Blake Lively and Justin Baldoni from the set of their movie “It Ends With Us.”Notably, the profile that inspired this series was published in February 2023. It’s important to clarify that Heller’s firm is not affiliated with the disputes currently unfolding in the Lively-Baldoni situation.
Behind the Scenes
Halley Feiffer not only pens the script but also takes the reins as the showrunner for this ambitious project. She will serve as an executive producer alongside industry veterans Marti Noxon and Maria Grasso from Tiny Pyro Productions, as well as Lizzy Caplan and Tom Riley from Westborn Pictures, along with Scoop Wasserstein and Jess Lubben. Feiffer is represented by CAA, Adventure Media, and Schreck Rose, while Caplan is managed by WME, Rise Management, and Jackoway Austen.
This upcoming series marks an exciting venture for Netflix, particularly as it taps into contemporary themes of communication and reputation management in our increasingly scrutinized world.
Source: Deadline